Destinations

Vacaay partners with Travel South USA on new Canadian campaign

Vacaay has unveiled details of its latest Canadian campaign partnership with Travel South USA.

The new collaboration aims to increase the visibility of the Southern United States for Canadian travellers, promoting the region’s rich culture, diverse attractions, and unique travel experiences.

Vacaay’s platform offers user-friendly features designed to simplify travel planning for Canadians, including:

  • Smart List Creation: Users can create custom, shareable itineraries based on their personal preferences, ideal for Canadians looking to explore the unique culture and attractions of the South.
  • Direct Bookings: Canadian travelers can book flights and accommodations directly through the platform, ensuring a smooth and convenient booking process.
  • Geotargeted Mapping: Location-based tools help travelers uncover hidden gems while exploring the region, enriching the overall experience.

Tristan Freedman, Regional Director of North America at Vacaay, said: “We are thrilled to partner with Travel South USA for this campaign. We greatly value our partnership with the South over the past three years and continue to enhance our platform to make travel planning more efficient and enjoyable for users worldwide.”

Liz Bittner, CEO of Travel South USA, explained that: “Our partnership with Vacaay is a crucial step in maintaining a strong presence in the Canadian market, which remains one of our key international sources of travellers.”

Bittner continued: “Through Vacaay’s platform, we are able to provide our destination partners with global exposure across major markets including Australia, New Zealand, the UK, and Canada, effectively showcasing the South’s rich cultural experiences, diverse attractions, and year-round outdoor activities. By streamlining the booking process, we’re making it easier for Canadians to explore the Southern United States while giving our partners enhanced visibility across these international markets.”

The Travel South campaign features partners from across the region, including Tennessee, Louisiana, Mississippi, North Carolina, South Carolina, Kentucky, Kansas City, Springfield MO, Jackson, Coastal Mississippi, Tupelo, and Rhythms of the South. This collaboration highlights the diversity and vibrancy of Southern culture, making it accessible to a wider audience.

For more, go to www.Vacaay.com or https://industry.travelsouthusa.com/ .