TreadRight Marks World Wildlife Day With New Partner
The TreadRight Foundation, a joint initiative between The Travel Corporation’s (TTC) family of brands, celebrates World Wildlife Day 2018 with the announcement of its newest Wildlife Initiative project partner – the Wildlife Conservation Society (WCS).
WCS joins leading organizations the Wilderness Foundation – Africa and Wildlife SOS – India as current TreadRight Wildlife Initiative partners, all with the shared goal of helping to ensure the planet’s most at-risk wildlife populations are protected.
Through the new partnership, TreadRight is helping to support WCS’s Big Cat Fund. For more than 50 years, WCS has been a leader in big cat conservation. WCS works to conserve all big cat species, with long-term programs in 55 landscapes in 28 countries across Africa, Asia, and Latin America – the largest cat conservation footprint of any organization.
“It is with tremendous pride that we announce our Wildlife Initiative partnership with WCS,” said Brett Tollman, chief executive, TTC and Founder, The TreadRight Foundation. “WCS’s well-earned reputation as tireless defenders of wildlife around the globe is nothing short of inspiring. Our family of TTC brands and The TreadRight Foundation are eager to help continue driving the incredible work of the WCS Big Cat Fund forward. We are thrilled to expand our Wildlife Initiative species portfolio to now include big cats in Africa, the Amazon, India and Southeast Asia, courtesy of this dynamic new sustainability partnership.”
