Rebuilding Tourism Through Sustainable Products
Trafalgar and Costsaver are increasing their sustainable travel and tourism initiatives in celebration of World Tourism Day.
The brands will offer a minimum of one MAKE TRAVEL MATTER Experience on every land tour by 2023, furthering their commitment to responsible tourism as the tourism industry looks to rebuild in a post-pandemic world.
Since the launch of MAKE TRAVEL MATTER Experiences in 2020, both brands have been contributing directly to the United Nations Sustainable Development Goals (UNSDGs) by offering guests rich, meaningful travel opportunities that have a positive impact on the places they visit.
Using a proprietary assessment tool endorsed by industry experts and developed exclusively for Trafalgar and The Travel Corporation’s (TTC) family of brands, MAKE TRAVEL MATTER Experiences are assessed against a robust set of criteria directly tied to these UN Global Goals.
Already available on 100% of trips through Asia and with a total of 98 experiences across the globe, the brands are committing to extend the offering to include one on every tour.
The expanded initiative comes at a crucial time as the industry looks to rebuild after more than 62 million jobs were lost last year*, with local communities and small businesses that rely on tourism amongst the hardest hit.
And it is just one of the many initiatives the brands are making to ensure they do their part to support the rebound of travel after the devastating impact of COVID-19.
Gavin Tollman, Global CEO of Trafalgar and Costsaver, observed that: “As a company with sustainable and responsible travel ingrained in our DNA, we are taking every step possible to secure the future for our industry.”
Tollman continued: “In the wake of the pandemic, every travel organization should be reviewing and assessing their operations in line with the UN Global Goals and this is just one way we are securing a more inclusive future for the people and places we visit and our guests.”
Gemma Myhill, Trafalgar and Costsaver’s global sustainability officer, noted that: “With this change, not only will our guests continue to have incredibly rich experiences when they tour with us. They will also know their travels will meaningfully give back to local communities, wildlife and the planet, no matter the destination they choose.”
For more on the MAKE TRAVEL MATTER Experience seal, go to www.trafalgar.com or visit www.costsavertour.com/en-ca .
How We Tread Right, the brands’ full commitment to responsible travel, can be downloaded by CLICKING HERE.
*Economic Impact Report (EIR) from the World Travel & Tourism Council (WTTC) for 2020
