NCL Brings Back At-Par Pricing

Norwegian Cruise Line is relaunching its Canadian pricing at par promotion. The promo runs from Sept. 19 through October and will focus entirely on 2017 Europe. Norwegian is offering five ships in Europe next year – Epic, Getaway, Jade, Spirit and Star – covering all manner of European itineraries, including the Baltic, Mediterranean, Greece, and Adriatic. Norwegian decided to bring back the at-par promotion after feedback from the travel trade advising how price-driven the Canadian market has been in 2016. Dana Gain, national director of sales for Canada, notes that the company is still offering the ongoing Free at Sea promotion as a value-rich alternative, which has now been extended to Oct. 31 as well. The current Free at Sea promotion “boasts the top five most popular options,” including the Ultimate Dining Package, along with prepaid service charges.