Experience Kissimmee Flying High

In Toronto for the first time in his new role as president and CEO of Experience Kissimmee, DT Minich isn’t the only new development for the tourism arm of Florida’s Osceola County. During an industry luncheon on May 21, Minich, who joined Experience Kissimmee last August, said he was recruited in part to help the organization transition from a government agency into a private agency, reports Ann Ruppenstein in this week’s digital edition of Travel Courier.

“It gives us much more flexibility in the marketplace, we can react in the marketplace much quicker, and we can do things outside of the box,” Minich said at the event, held at the Soho Metropolitan Hotel, adding the change officially happened Oct. 1.

As part of the process, Experience Kissimmee’s board of directors is now comprised of representatives from all the surrounding theme parks, major resorts and tourism companies rather than elected officials.

“[They] understand tourism, where an elected official may or may not get it,” he says. “They are supportive of our efforts with what we are doing in the international markets. It’s people like you that are making us a success and we want to make you as big of a success as possible as well.”

For the full story in this week’s digital edition of Travel Courier, click here.