BEARSKIN INTRODUCES BRANDED FARES IN SABRE

Canada’s Bearskin Airlines has introduced Branded Fares to Sabre-connected travel agents in Canada, who can now shop and book the airline’s unique fare families. Using Sabre’s Branded Fares solution, the airline is able to market its products consistently with its own web site, while ensuring efficient access to the airline’s enhanced fare options, Fixed, Flex and Liberty, in the Sabre travel marketplace. “Bearskin Airlines offers the fastest, most efficient way to travel between the cities we serve in northern Ontario, and our enhanced fare options will give travellers another reason to choose Bearskin,”said Ron Hell, director of marketing and sales for Bearskin. “Whether a traveller desires premium service and flexibility or our most affordable fare, our brands will meet their individual needs and we are excited to extend these to our valuable Sabre travel agents.”(http://www.bearskinairlines.com)