2025 Agents’ Choice
Readership Survey
Celebrating 25 years of the Agents’ Choice Readership Survey — the original, all-Canadian travel agent survey. This year, we especially honour those companies that have inspired their agency partners and customers.
Complete the survey for your chance to win great prizes from our survey sponsors. Winners are chosen at random after the survey closes on April 25, 2025.
Vote for your favourites HERE.
Agents’ Choice Awards Presentation & Gala
Thursday, June 19, 2025 | 5:30 p.m.
THE CARLU | 444 Yonge St. #7, Toronto, ON
WestJet Welcome Reception – Kick off the evening at WestJet’s welcome networking reception. Join us at 5:30 pm for signature cocktails, canapes, surprise entertainment and photo-ops. Plus, a silent auction in support of Ernestine’s Women’s Shelter.
Awards Presentation & Dinner – Industry favourites will be revealed during the Agents’ Choice Awards Presentation & Gala Dinner in the Grand Concert Hall. Emcee Tim Law and hosts Wendy McClung and Bob Mowat will be joined by presentations from industry leaders.
After-Party – Keep the celebration going at the Agents’ Choice Awards After-Party, featuring entertainment, food, drinks, and more. The afterparty will begin immediately following the awards presentation.
Contact aca.gala@baxter.net or your sales representative to secure tickets.
To receive your copy of the 2025 Agents’ Choice Readership Survey Results issue, subscribe today at www.travelpress.com/subscribe/
For sponsorship inquiries, contact sales@baxter.net.
The 2025 Agents’ Choice Awards Gala supports Ernestine’s Women’s Shelter, a non-profit organization that provides advocacy, crisis intervention and shelter to women and their children escaping violence. In order to raise funds for their life saving work, we are seeking prize donations for the silent auction to be put forward at this year’s Agents’ Choice Awards Gala on June 19. All proceeds go to Ernestine’s. Please contact silentauction@baxter.net if you would like to offer a prize donation.
See the Highlights from 2024
Travel advisors across Canada have spoken in the 2024 Agents’ Choice Readership Survey.
Creating Momentum was the theme of Canada’s only national and authoritative survey of travel advisors’ rankings of their favourite suppliers in 43 categories. A record 6,938 advisors from across the country voted for their supplier favourites in 43 categories, representing a 7% increase over 2023, when 6,551 travel advisors cast ballots for their favourites. So read on and discover the favourite suppliers of Canada’s travel agency community in the 2024 issue of the Agents’ Choice Readership Survey.
Click HERE to check Agents’ Choice survey results