Contiki Holidays recently sponsored Beerfest in Toronto, a celebration of Canada’s rich brewing history, with more than 200 brands from around the world present at the festival. The Contiki crew set up a booth and donned their lederhosen, attracting attendees and encouraging them to get their photo taken in the traditional German garb. On the back of each photo was a credit for $150 off a Contiki trip of 10 days or longer, and bookings using the promo code have already been rolling in. And, one lucky festival attendee won a Contiki trip for two to Berlin & Prague.