HERSHEY’S TO BE UNWRAPPED ON VEGAS STRIP

The Las Vegas Strip will get a whole lot sweeter when Hershey’s Chocolate World retail experience opens at New York-New York Hotel & Casino this winter. The flagship store will occupy two floors, boast an eye-catching 21-metre façade and provide guests with an experiential concept that will immerse them in the candy brands they love: Hershey’s, Hershey’s Kisses, Reese’s, Ice Breakers, Jolly Ranchers, Twizzlers and more. This sweet spot will be located between the Statue of Liberty and Brooklyn Bridge and feature a towering Hershey’s Milk Chocolate bar, a 5.4-metre Reese’s Peanut Butter Cup and dazzling entrances in the shape of Hershey’s Kisses Chocolates. Once inside, Hershey’s Chocolate World retail experience offers guests a chance to create their own Hershey’s happiness through a variety of interactive experiences such as customizing candy wrappers and personalizing Hershey’s Kisses plumes. (http://www.HersheysStore.com)